1
We believe that a thoughtful approach to brand and reputation can be transformative for any organization, and that crafting the right institutional narrative is critical to success.
We help businesses and non-profit organizations from diverse fields including financial services, consumer goods, philanthropy, and tech articulate the core principles they need to guide them through moments of opportunity and adversity.
2
The core of our client base is founder-led, owner-run organizations.
In our experience, founders and owners place particular weight on the development of brand and reputation because of their role in setting an organization’s vision and guiding it to sustained success. Founders and owners are attracted to our firm’s ability both to move fast and to bring expertise from serving diverse clients and helping lead major companies.
3
Clients engage us early in their development or at inflection points, seeking guidance on complex initiatives, brand and reputation development, or crisis planning.
Our advice takes many forms, including communications planning, crisis preparedness, content marketing, thought leadership development, recruiting strategy, coalition-building, and investor relations.
4
We seek to distinguish ourselves through the quality of our thinking and the breadth of our experience, and by treating every project we undertake as unique.
We assemble a team of creative problem-solvers specifically for each client, combining the broad strengths and expertise of our consultants to match the challenge at hand. Because our teams foster close, longstanding relationships with our clients, we can offer frank, sometimes hard-to-hear, but always actionable advice.
